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Vinexposium
/ 22 Sep, 2020
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A look at the shifts and restructuring of distribution channels in the Chinese wine market post Covid-19

This webinar, hosted by Nimbility's Ian Anderson Ford, will take an in-depth look at the impact Covid-19 has had on purchasing decisions within the major distribution channels in China and detail how these channels have had to restructure and adapt to the 'new normal' as Chinese consumers have changed their purchasing habits in light of the pandemic. With a panel of expert speakers spanning across the industry, from importers to producers, retailers to e-commerce platforms and influencers, this session will provide valuable insights for selling and marketing wine in China. Key trends that have arisen as a result of the pandemic, which of these are temporary and which are here to stay, will also be addressed arming listeners with the information they need to build their China market moving into 2021.

Ian Anderson Ford, Founding Partner – Nimbility 
Dan Siebers, Global Marketing and Sales Director, Sarment 
Alex Caillard, Head of Pudao Wines

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